Manual Solution Services Marketing: Integrating Customer Focus Across the Firm 7 by Valarie A. Zeithaml, Mary Jo Bitner, Dwayne Gremler

Description

Manual Solution Services Marketing: Integrating Customer Focus Across the Firm By Valarie A. Zeithaml, Mary Jo Bitner, Dwayne Gremler.

Noteworthy Characteristics and Detailed Info

• ISBN-10: 0078112109

• ISBN-13: 9780078112102

• Author: Valarie A. Zeithaml, Mary Jo Bitner, Dwayne Gremler

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