Manual Solutions for Services Marketing: Concepts, Strategies, & Cases 5 by K. Douglas Hoffman, John E.G. Bateson

Description

Manual Solutions for Services Marketing: Concepts, Strategies, & Cases By K. Douglas Hoffman, John E.G. Bateson.

Notable Characteristics and Detailed Info

• ISBN-10: 1285429788

• ISBN-13: 9781285429786

• Author: K. Douglas Hoffman, John E.G. Bateson

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